The P Zero Nero (ne' ro - Italian for black) M+S Ultra High Performance All-Season tire was designed specifically for the North American market to provide cars with a sporty disposition, year-round traction and handling. The P Zero Nero M+S is built using the MIRS technology manufacturing process, Pirelli's most advanced tire design and production system. The P Zero Nero M+S is Pirelli's choice for drivers who want to drive their car through America's various weather conditions, including occasional light snow.

On the outside, the P Zero Nero M+S radial's silica-enhanced tread compound is blended to provide adhesive characteristics during high temperatures in the dry and low temperatures in the wet or snow. This compound is molded into an asymmetric tread design that features stable outside shoulder blocks combined with notched, continuous center ribs that increase footprint rigidity to enhance grip during acceleration and braking. Shoulder grooves and circumferential channels allow water to flow through the tread design to resist hydroplaning and enhance wet traction. On the inside, the P Zero Nero M+S features twin steel belts to provide strength and durability on top of a polyester cord body.

POWER IS NOTHING WITHOUT CONTROL

Presently Pirelli Tire is the operational holding company for a group involved in the design, development, manufacturing and marketing of tires destined for various types of vehicles: cars, light vehicles and motorcycles (Consumer sector, 70% of revenue), buses, trucks, agricultural and earth moving machinery, and the production and marketing of steelcord (Industrial segment, 30% of revenue). Pirelli Tire is the world's fifth largest operator in terms of turnover on the tire market, with levels of profitability among the highest in the sector.

Within this market, Pirelli Tire focuses in particular on the high-end segments characterised by elevated technological contents and high performance. These are segments in which Pirelli has established itself in positions of leadership with regard to both its car and motorcycle tires: Pirelli tires are today seen as synonymous with quality, emotion and ultimate performance.

Drawing on its technological expertise, the group has consolidated working relationships with the world's leading car and motorcycle manufacturers; partnerships that have translated into a number of homologations for models from all the leading automotive firms.